72% of marketeers of main brands believe that music can strenghten the brand. But only 44% of them are incorporating this in their marketing strategy.
Commissioned by Radio Adviesbureau, BLCKBRD conducted the ALL YOU CAN HEAR study. Findings show that 72% of marketeers of main brands believe that music can strenghten the brand. But only 44% of them are incorporating this in their marketing strategy.